Welcome to the newly reimaged Sparkling Events & Designs!

This rebrand has been a true labor of love!  As a designer myself at times it is hard to take a step back and let someone do what you think that you can do.  I designed my initial logo and I loved it for a while but for the past two years, I have just been feeling like it wasn’t…doing anything for me, it was no longer reflecting my business…  It wasn’t Sparkling!  I tried to create something but nothing I was doing was working. I could never translate what was in my head.  I finally realized that even though I am a stationery designer, I’m not a branding specialist.  I needed outside help and I’m so glad that I sought outside help.

So needless to say, this rebrand has been in the works for more than a year and I couldn’t be happier with how it turned out.  I learned a lot of about myself and my business during this process.  Rebranding your company is definitely a self reflective process and really causes you to ask yourself some really tough questions about your business, your clients and where you see yourself going.  I finally realized that a brand is much much more than a logo, which is initially what I thought was the only thing I needed.

I searched and searched for a long time for a company that would be able to translate what I could see in my mind into reality.  I found the perfect designer… Love Inspired®.  Cathy and her team were so amazing to work with and she “got” me almost instantly.  It’s funny because I just knew that we were going to have to go through several iterations of designs until I was happy; she nailed it from the very beginning.  She’s that good!

Cathy gave me lots of homework to do which required me to do more than I had anticipated.  I’m so happy to have gone through this process.  It was much more than just pinning pictures of what inspired me.  Leaning on inspiration was a part of the process but thinking about my company, who we serve and how we serve them was much more in depth than I had thought of before.  Even though it was a lot of deep soul searching; it was so much fun and the end result is spectacular!

Thank you Love Inspired and Velvet Ink Media for the beautiful website!

Our New Logo

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Our Brand Board

[/vc_column_text][vc_single_image image=”6346″ img_size=”large” alignment=”center” style=”vc_box_shadow_3d” css_animation=”bottom-to-top”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text css_animation=”top-to-bottom” el_class=”h1″]Thank you Love Inspired for the new brand and Velvet Ink Media for the beautiful website!

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Welcome to the new look of Sparkling Events & Designs.

Thank you Chip Dizard Weddings for this beautiful video of our new site! 

  1. pugs

    October 1st, 2015 at 11:10 pm

    Everything looks so shiny + SPARKLING!
    Brilliant branding. Every on the new site reflects your style, beauty and ridic talents. Best of luck with the fresh start and new chapter. You will do amazing things.
    xo

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